It operates, ten directly-owned retail stores and supports a strong wholesale business with more than 500 specialty accounts in the U.S., Canada and Japan, including Nordstrom and REI. Lawrence’s mandate will be to successfully expand Vuori’s omni-channel presence in key markets in Europe, Asia Pacific, and beyond.Ĭurrently, Vuori’s omnichannel retail footprint serves the U.S. He also played a key role in the international roll out and US restructuring for upscale grocery store chain, Dean & Deluca. His time at the company culminated with the promotion to vice president and head of retail for South Korea. While there, Lawrence advanced through leadership roles, joining the company as the senior director of business development for all of Asia, then serving as the general manager of Taiwan, responsible for all brands and channels for that market. His experience at Reiss was preceded by a six-year tenure with leading luxury lifestyle brand, Ralph Lauren. He led the brand’s profitable expansion into new markets in Asia and oversaw its repositioning in North America. Most recently, Lawrence served as head of international for Reiss, a UK-based, private equity-backed contemporary apparel brand. I look forward to my role in helping their vision flourish and reaching more customers in the years to come.”Īndy Lawrence has spent the past 15 years leading international expansion for consumer brands, focused on building sustainable, profitable growth across all channels such as e-commerce, retail and wholesale. “The company has rapidly become one of the most popular active brands for men and women and has done so by remaining true to its roots – investing in their product and their team. “As a long-time customer, I am very excited to be joining the dynamic group of people at Vuori,” says LaBore. He’ll provide his strategic vision to scale operations to support Vuori’s exponential growth and ensure a seamless customer experience across Vuori’s entire enterprise and retail channels. As COO, LaBore managed Backcountry’s domestic fulfillment, customer service, marketing, and merchandising teams.Īssuming the chief operating officer position at Vuori, LaBore will work closely with the brand’s senior leadership team. Prior to his tenure there, LaBore spent ten years at Backcountry, an online retailer of outdoor gear and apparel, where he held several positions, including vice president of e-commerce and senior vice president of operations before being appointed chief operating officer in April 2016. Most recently, LaBore held the position of chief operating officer of Reformation––a Los Angeles-based sustainable women’s clothing and accessories brand. Pete LaBore comes to Vuori with 20 years of experience in the e-commerce sector. Pete and Andy’s energy and leadership, coupled with their remarkable experience will help elevate our brand to the next level.” “Our ambition is to bring quality activewear that is styled for life to new markets and create world-class operations at home and abroad while doing so. “As we continue to optimize our growth, we couldn’t be more excited to have Pete and Andy come on board,” said Vuori Founder & CEO Joe Kudla. LaBore, who started August 23rd, and Lawrence, whose position is effective immediately, will report directly to Vuori Founder & CEO Joe Kudla. Sunrise Bang: Creamy orange flavored frozen dessert with cream flavored swirl.Today, Southern California-inspired activewear brand Vuori announced the hire of e-commerce veteran Peter LaBore as its first COO, and tested global executive Andy Lawrence as its first vice president of international. Mint Condition – Mint flavored with mini chocolate chips and fudge swirl. Morning Brew – Coffee flavored frozen dessert with real almonds and fudge swirl.Ĭaramel Brûlée – A salted caramel flavored treat with chocolate cookie crumbs & caramelized sugar swirl.Ĭherry Bomb – Cherry flavored frozen dessert with real Bordeaux cherry chunks and cherry swirl. “We are so proud to be partnering with Walmart for the launch of our brand, and to continue to leave our mark on the plant-based food revolution,” said Alex Contraviwat, founder and chief executive officer of the Los Angeles, California-based Jaback Group, which developed the Klimon brand.īrief descriptions of the products follow: Each “no dairy, no difference” offering utilizes a proprietary almond-based blend to capture the decadent texture and creaminess of traditional ice cream, without dairy inputs. Klimon has debuted five flavors of 100% plant-based dairy-free frozen dessert pints at select Walmart locations in the United States, with a nationwide release in progress.
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